Women Taking On Franchise Opportunities In India

From President to astronomers to actors to doctors to teachers to successful entrepreneurs the fair sex has in all. Women of today has now not only confined to kitchen and domestic jobs, she is now becoming the future of the franchising sector as many marketers are just ogling at the women entrepreneurs as out of the box thinkers and a challenge for the male dominated society.

With India franchising sector growing day by day women entrepreneurs are becoming more active and weaving the stories of success in every field. Women in franchising business have got best opportunities to run business at their own pace and succeed in their own business.

“I have been associated with Avon from last two years and making handsome money in the business. I do not have to give full time to the business. With my all other responsibilities of family I am happy to work for Avon where I am the boss of my own. Thanks to Franchising that has come as a boon for the housewives,” lamented Asha, a housewife.

Presently the young brigade specially women aged between 18 to 45 years have got more potential to do the business and has got control over the buying and purchase decision of the product. However the earning of women in this sector has increased to four fold with the influence of the fellow competitors.

The Indian Franchising sector, which is estimated to be around Rs.10,000 crore is attracting lot of women entrepreneurs. Be it housewife or a professional, women from all walks of life are attracting towards this model of business.

Gaurav Marya, President, Franchise India Holdings believes, “The franchising business is considered to be the best and safest option for the women today. The business gives return from 15 to 20 per cent. The fairer sex is making a consistent move in the business.”

Tupperware, Oriflame, VLCC, Body Care, Talwalkars, NIIT, etc. are some of the franchise companies which is attracting lot of women to start their business. The franchisee doesn’t have to invest huge amount of money in the business. One can also start the business with a minimum investment of Rs.50,000 only. With the government policies becoming liberal for the business more and more women folks are entering this sector.

Source:18. Mar, 2010 by Bhawna Satsangi

KFC Franchise Expanding In India

KUALA TERENGGANU, Feb 28 (Bernama) -- Fast food operator, KFC Holdings (Malaysia) Bhd, in a move to further spread its wings overseas, will establish 10 outlets in India this year.

Its Chairman Tan Sri Muhammad Ali Hashim said KFC, which operated 540 outlets in Malaysia, Singapore, Brunei and Cambodia, would spend RM1.2 million to set up each outlet.

The franchisee of the KFC chain of restaurants invests an average RM35 million, annually, in its operations and sales had always excessed RM1 billion.

"The venture into India is a long-term move and the outlets there will only serve halal food," he told reporters after opening the KFC Graduate Enterprenuership 2010 Programme here on Sunday.

Muhammad Ali said two outlets would open in Mumbai, with one outlet operating in Pune, where several universities were located.

He also said KFC had 25,000 employees manning its outlets in Malaysia, Singapore, Cambodia and Brunei and this figure was expected to spiral further as KFC opened more outlets.

KFC Holdings, which emerged as the most profitable among KFC operations in the region for two consecutive years, opened 44 outlets last year, with seven located in Cambodia.

On the graduate entreprenuership programme, Muhammad Ali said it had given birth to 63 women entreprenuers among single mothers and graduates.

KFC Holdings hopes to realise its target of helping 1,000 single mothers become entreprenuers, next year, under the programme.